Usman Farooq

Increasingly users are discovering great content, products and links through social referrals such as +1 button endorsements, comments, likes, and shares. Earlier this year we introduced Social Plugin Analytics to help you analyze how users engage with…

Earlier this year we announced a limited pilot for Search Engine Optimization reports in Google Analytics, based on Search queries data from Webmaster Tools. Thanks to valuable feedback from our pilot users, we’ve made several improvements and are pleased to announce that the following reports are now publicly available in the Traffic Sources section of Google Analytics. Queries: impressions, clicks, position, and CTR info for the top 1,000 daily queries  [ Read More ]

Hey event tracking friends, we are really excited to announce a new feature to the Analytics event tracking landscape: non-interaction events. “But wait!” you ask, “How can an event—which measures user interaction—be non-interactive? And why …

One of the great aspects of being part of the Developer Relations team for Google Analytics is that I get to work with a lot of awesome partners that build cool and successful apps using the Google Analytics API. We’ve decided to share these successes …

We are excited to announce our first Google Analytics User Conference in Spain, which will be held on October 27 in Madrid.

At the conference, you’ll learn from national and international Google Analytics specialists, who will discuss their vision f…

Many of you have shared with us difficulties you’ve experienced when using traditional path analysis tools. For instance, many of these tools don’t sensibly group related visitor paths and pages, and segmentation analysis can be difficult. You’re…

Webmaster level: All

SSL encryption on the web has been growing by leaps and bounds. As part of our commitment to provide a more secure online experience, today we announced that SSL Search on https://www.google.com will become the default experience …

As search becomes an increasingly customized experience, particularly for signed in users, we believe that protecting these personalized search results is important. As part of that effort, today the Google Search team announced that SSL Search on http…

[The following is a follow-up post for a video (see above) that we made about websites that are difficult to use. Please watch, share and comment!] Poor “nick4ever”. All he wants to do is buy a loaf of bread from the supermarket, but the store’s polici…

On Tuesday, October 11 we hosted a webinar about Multi-Channel Funnels. During the presentation we collected lots of great questions from participants; you’ll find responses to the top questions below. You can also watch a recording of the webinar he…